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Sun Chemical Showcased Newest Azo Yellow Pigment at ECS

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By: KERRY PIANOFORTE

Editor, Coatings World, Coatings World

Sun Chemical Performance Pigments has introduced its new Sunbrite Yellow 74 high performance pigment during the European Coatings Show.

Sun Chemical’s newest Azo yellow pigment for architectural coatings was developed specifically for decorative coatings producers and the needs of machine colorants. Easier to disperse than previous grades, Sunbrite Yellow 74 pigments deliver 15 to 20 percent more tint strength than comparable products.

Highly desired by formulators because of its color point for existing and new VOC-free colorant systems, Sunbrite Yellow 74 saves customers time and money, and offers stronger lightfastness compared to other low cost diarylide yellow pigments.

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